Proposal brand strategy / brand identity
Crotech is a company that has always triggered us as brand strategists and designers. We have challenged ourselves in creating a fresh brand identity for Crotech that resonates with their position in the national and international market, ambition and product standard.

Properly functioning pumps are vital for industrial plants and sites. Without pumps, there is no production, only shutdown. Crotech provides high-quality technical services for the installation, maintenance and repair of pumps, rotating equipment and accessories in the Netherlands, Belgium and Germany.

With in-depth technical knowledge and years of experience, Crotech helps its customers develop and optimise pump installations that meet the highest standards of reliability, sustainability and energy efficiency.

Brand idea
Crotech keeps the pumps running and your factory operational, whatever the cost, at all times. Crotech delivers, so you can deliver. Crotech takes care of the beating heart of industrial plants and sites. Pumps are – literally – the beating heart of every industrial plant. This is the basic idea behind Crotech's design.